Incorporation of Local Culture
By utilising aspects of the local culture, such as handicrafts, local dance and food, you will not only develop strong ties to neighbouring communities but also promote the region's unique characteristics and help preserve traditions and customs which may be under threat in the face of contemporary culture. Communication between community leaders and your business is essential to establish a relationship of mutual trust and also to avoid any inadvertent misinterpretations, conflicts or commoditisation of their culture.
Where cultural performances take place, local people should be employed or contracted for these services. The experience must be kept authentic and staff members should never dress up or impersonate local people.
RESPECTING LOCAL POPULATIONS
In this age of globalisation where it is increasingly possible to travel the world and experience other cultures, respecting and preserving the traditions and customs of local populations is becoming even more important.
Where your business interacts with local indigenous populations, it is crucial to develop a code of conduct in collaboration with the local community. Similarly, their right to say 'no' to any kind of tourism activity should be included as a key factor in maintaining a long-term relationship and ensuring the sustainability of the community and its environment. Through regular communications with community authorities, your business should create a mutual agreement to account for approved tourist activities in the region.
Cultural Heritage